Posted 01.13.10 | Filed under: Content Strategy, Organizational Dynamics, Theory & Practice
How to Empower Content Authors
There are 3 key factors that are crucial to empowering authors:
- the big picture — authors need a clear understanding of where their content fits within the intranet
- technical skills — authors must be confident they know how to write and / or publish content
- sense of ownership — the motivation to contribute, including clearly defined responsibilities
How to empower authors » Step Two Designs, Catherine Grenfell.
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Predicate is a New York-based content strategy practice for digital publishers.
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[...] Jeff MacIntyre) Share Three Factors That Empower Authors to Contribute to Your [...]
[...] In addition to being a smart guy himself, Stewart points to a lot of great stuff, so naturally I followed his link to the original source. The post was from Jeffrey MacIntyre (of Predicate LLC) talking about how to empower content authors. [...]