Posted 03.11.11 | Filed under: Agencies, Business Strategy, Emerging Media, Platforms & Channels, Technical Architecture
App Development Questions for Publishers
Here’s a basic list of questions to consider when selecting a vendor:
- How much internal development do you want to do? Do you want a vendor to consult and/or manage the mobile workflow for you?
- Do you want mobile and/or native apps? Do you want HTML5-based design?
- Which platforms and devices are you developing for?
- What kind of content do you want to offer (e.g. publication replica, branded news feed or functional app)?
- Do you want to connect mobile content to your existing CMS?
- Do you want to have an advertising platform/network and/or subscription capabilities?
- What kind of rich media capabilities will you need?
via Ellie Behling, App development: internal vs external? | eMedia Vitals.
This content has been aggregated from external sources. Learn more about linkblogging and my use of it here. Authors, publishers and tipsters are welcome to contact me.
Leave a Reply
Predicate is a New York-based content strategy practice for digital publishers.
Learn More About Predicate
An introduction to what Predicate does—and to the emerging field of content strategy.
Notes on Content
Topics covered:
Resources Social Media IP & Legal Theory & Practice Content Strategy Platforms & Channels Interaction Design & UX Industry Events User-Generated Content Business Strategy Analytics & Search Custom & Branded Content Content Specialists Industry Shift Emerging Media Organizational Dynamics Enterprise Video Editorial & Programming Agencies Technical Architecture Content Management Products & Services Technologies Launch/Relaunch Advertising & Marketing
-
“ He was the ideal bridge between print-oriented newspaper people, like myself, and the new (and sometimes scary) world of the web. ”









