Posted 03.09.11 | Filed under: Business Strategy, Platforms & Channels, Social Media
Arora compares his company’s model to cable television, saying that the 1,400+ sites in its network are like niche TV channels.
via Richard MacManus, Glam Media Set to Overtake AOL: Verticals vs Portals, ReadWriteWeb.
This content has been aggregated from external sources. Learn more about linkblogging and my use of it here. Authors, publishers and tipsters are welcome to contact me.
Leave a Reply
Predicate is a New York-based content strategy practice for digital publishers.
Learn More About Predicate
An introduction to what Predicate does—and to the emerging field of content strategy.
Notes on Content
Topics covered:
Products & Services Industry Shift Editorial & Programming Technologies Social Media Analytics & Search Emerging Media Content Management Theory & Practice User-Generated Content Custom & Branded Content Agencies Platforms & Channels Organizational Dynamics Content Specialists Video Business Strategy Interaction Design & UX IP & Legal Advertising & Marketing Enterprise Industry Events Technical Architecture Content Strategy Launch/Relaunch Resources
-
“ His frameworks, tools, analysis, editorial strategies, and actual copy development are all first rate. They not only were a huge factor in project success, but, in both cases, resulted in client organizational change. ”









