Posted 10.15.09 | Filed under: Business Strategy, Theory & Practice
The Art and Science of Keyword Research
MarketingSherpa: New Chart: The Art and Science of Keyword Research.
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Predicate is a New York-based content strategy practice for digital publishers.
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An introduction to what Predicate does—and to the emerging field of content strategy.
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Topics covered:
Analytics & Search Industry Events Enterprise Social Media Industry Shift Agencies Content Strategy Organizational Dynamics Content Specialists Interaction Design & UX Technical Architecture Technologies User-Generated Content Products & Services Business Strategy Launch/Relaunch Platforms & Channels Advertising & Marketing Content Management Custom & Branded Content Emerging Media Editorial & Programming Theory & Practice Resources IP & Legal Video
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