Notes on Content

Platforms & Channels

A running report on must-read news, analysis and resources from the content industry. Updated frequently. »


via Alexis Madrigal, The 5 Keys to Tumblr for Media Outlets - Science and Tech - The Atlantic.

Tumblr Guide for Media Outlets

09.03.10 | Platforms & Channels

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09.01.10 | Custom & Branded Content, Platforms & Channels, Products & Services

Whether on the supply side of content and applications, or on the distribution and run-time side of the equation, what is abundantly clear is that reach is still king. For platform makers, these battles will continue as they all seek to drive sufficient reach for their open and proprietary standards such that they can exploit this distribution for their core commercial goals. Likewise, and more important, whatever standards and models deliver the broadest reach will ultimately drive what is adopted by publishers, developers and ISVs.
via Jeremy Allaire, The Future of Web Content – HTML5, Flash & Mobile Apps | TechCrunch.

08.31.10 | Business Strategy, Content Specialists, Platforms & Channels, Video

via Patrick Burgoyne, Creative Review - Distill on your iPhone

08.27.10 | Launch/Relaunch, Platforms & Channels, Products & Services

 
I read lots of articles from mainstream media but I don't go to mainstream media directly to read it. It comes to me […]. More and more people are choosing social filters for their news rather than professional filters. We're tuning out television news, we're tuning out newspapers. And we still hear about the important stuff […]. It's news that matters. I figure by the time something gets to me it's been vetted by those I trust. via Henry Blodget, Chris Anderson's Unbelievably Annoying Interview with Spiegel

08.26.10 | Emerging Media, Industry Shift, Platforms & Channels, Social Media

[Twitter] certainly is affecting the news business dramatically:
  • As a source of stories. One of the millions of just-in-time stringers twittering away may witness a revolution at any second;
  • As a backchannel for other media, replacing the dial-in line used for TV and radio;
  • As a traffic source;
  • As a source to check stories. Traditional journalists can tap into their Twitter network faster than using their Rolodex or speed dial.
via Bernard Lunn for ReadWriteWeb, The Real-Time Web Is Not Hype: We Are All Traders Now.

08.17.10 | Advertising & Marketing, Emerging Media, Platforms & Channels, Social Media

via Daisy Whitney, Beet.TV: Multi-Platform Strategy Essential for Web Publishers as Viewers Watch Videos on Devices in Big Numbers.

08.16.10 | Platforms & Channels, Products & Services, Technologies, Video

via Austin Carr, The State of Internet Music on YouTube, Pandora, iTunes, and Facebook | Fast Company.

Singles and YouTube at Center of Music Universe

08.03.10 | Industry Shift, Platforms & Channels, Video

via everyone online, Flipboard for iPad.

07.28.10 | Launch/Relaunch, Platforms & Channels, Products & Services

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07.23.10 | Editorial & Programming, Platforms & Channels, Theory & Practice, Video

Beet.TV: Half of Web Video Publishers Have Syndication Plans in Place.

07.20.10 | Content Strategy, Platforms & Channels, Video

 

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06.03.10 | Business Strategy, Platforms & Channels, Products & Services

Platforms & Channels

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