Notes on Content

Platforms & Channels

A running report on must-read news, analysis and resources from the content industry. Updated constantly. »


Wired’s iPad tablet app: lookin’ good.

02.17.10 | Emerging Media, Industry Shift, Platforms & Channels

via Luke Hayman, Five Ways the iPad Will Change Magazine Design | New at Pentagram | Pentagram.

5 Ways the iPad Will Change Magazine Design

02.01.10 | Emerging Media, Industry Shift, Platforms & Channels, Theory & Practice

[T]he magazine already employs lots of cross-platform packages, including “Beauty Smarties”, who create make-up tutorial videos for seventeen.com and also contribute to the magazine.

“Video is huge on our Web site,” Jamison said. “Most months we have about one million video plays. We’re both creating video content off of the pages of the magazine, like beauty smarties, and creating new video content for the Web. We’re also encouraging advertisers to make videos.”

Seventeen’s Jamison: Capitalizing On Multi-Platform Content – mediabistro.com: FishbowlNY.

01.14.10 | Platforms & Channels, Video

At some level, and again for the content industry, I don't think YouTube has been a huge success except that it's given them a model and learning about what...how digital consumers want to interact with content, right. I think Hulu has done an incredible job with professional content; I think they've done just...they've hit the ball out of the ballpark. Their site is incredible; they've done a great job. And...but I do think there's going to be even more iteration around the content. And I also believe if you look at every innovation in terms of a new platform, it's created new content--you know movies, TV, cable, radio, all these things created new types of content and I think there's going to be a type of the content that proves to be right for the Internet, right. Let me give you the example out of cable TV land. If you think about it, Ted Turner did two things when cable TV came around. First thing is he put Turner Classic Movies on, and, which was that was impactful, right? He put movies on cable; that's okay. But the thing he did that really changed the world: CNN. Right. He said, let's create the 24 hour news cycle, right. And he created a purpose-built type of content for cable that ended up being wildly popular. So I think there's those kinds of content experiences are yet to be developed for the Internet. via Beet.TV: Cisco's Dan Scheinman on Web Video and Where it May Go.

12.14.09 | Platforms & Channels, Video

 

It feels as if Wired.com has been back-engineered for Facebook.

via Top 5 Magazines on Facebook :: MinOnline.

12.14.09 | Platforms & Channels

Current TV’s retrenchment shows the difficulty of grafting the freewheeling culture and sensibilities that have thrived over the Internet onto established mediums like television, where viewers often expect slickly produced programs and big-name personalities.

via Current TV to shift from video format — latimes.com.

11.25.09 | Editorial & Programming, Industry Shift, Platforms & Channels, Products & Services

Reaction: Ryan Lawler, Forrester Ranks OVPs, Misses 90% of the Market.

11.23.09 | Platforms & Channels, Technologies, Video

Maybe this disconnect shouldn’t be surprising. As much fun as I often have with a good magazine, few of them will make it into the annals of great user interfaces. If they did think of user (or reader) experience first,  you wouldn’t find the table of contents sprinkled lightly amidst the first 30 pages of ads, and you’d never be asked to jump to anything, even within the confines of each issue.

via Catharine P. Taylor, Note to ‘Vanity Fair’: This Isn’t How to Integrate Print and the Web | BNET Media Blog | BNET, bnet.

Crosspromotion and the Print-web “Jump”

11.09.09 | Content Strategy, Platforms & Channels, Theory & Practice

Beet.TV: YouTube Looks to Blip.tv for New "Show Creators".

08.27.09 | Platforms & Channels, Products & Services, Video

  1. Adapting to New Customers
  2. Private Label News Networks
  3. A Literary Video Channel
  4. The Video Wire Service
  5. Standardizing Ad Formats

via Mashable, 5 Ways Traditional Media Companies are Using Online Video.

08.25.09 | Business Strategy, Platforms & Channels, Video

 

Self immolation is a rare, some may say mythical event.  Yet in the world of content management it is more common than you might think. For example, I witnessed three major ECM Suite vendors burst into flames of their own earlier this year during a week of day-long demos for a large customer.

Trends: Some lessons out of ECM vendor demo hell.

07.17.09 | Content Management, Platforms & Channels

 

The Argo Project, as the network calls it, will help the stations expand coverage by creating “content verticals,” a new-media term for an ongoing online offering devoted to a particular subject.

Think of Planet Money — the NPR.org feature that persistently examines the mysteries of the global economic meltdown. Imagine how Boston’s WBUR could apply that reporting depth and doggedness to health-care reform stories on its CommonHealth blog, or what Triple A pioneer WXPN could do on the Philadelphia music scene, or how Oregon Public Broadcasting could clarify environmental policy.

Proposals for a digital content repository shared by public TV and pubradio are “not only possible but absolutely where we should be aiming,” Kinsey Wilson said.

NPR’s Argo Project plans to increase ‘vertical’ news production | Reclaim the Media.

07.16.09 | Platforms & Channels, Theory & Practice

Platforms & Channels

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