Notes on Content

Organizational Effectiveness

A running report on must-read news, analysis and resources from the content industry. Updated frequently. »


via Leen Jones, Time & Our Focus on Content « Winning Content.

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08.30.10 | Content Strategy, Organizational Effectiveness

I can tell you how I’d like to work with a content strategist as co-designers. I need you, Content Strategist Person, to tell me the following 10 things about content: 1. Range of priorities: The range of priorities within a given content type. For example, is every press release going to be equally important (or unimportant), or is there a big spread between the most important and the least important press release? 2. Algorithmic prioritization: Whether the relative priority among its peers can be determined by a rule, or if a human needs to decide. That is, given a set of five press releases, is there a rule I can reliably apply that will prioritize them? (For example: release date.) 3. Inherent prioritization: Whether there is an inherent prioritization between content types. That is, is every press release going to be more important than every white paper? 4. Plans for growth: The organization’s plans for growing or changing the content. 5. Level of effort: The complexity of the production process for each content type. Which content is hard to produce? Which content is easy to produce? Which content can I count on to always be up-to-date? Which content should be prioritized when it appears, and otherwise remain in the background? 6. Metadata authoring: The organization’s capacity for applying metadata, and what’s realistic in terms of populating a metadata framework. We’ll have lots of good ideas on how to link content together, but those ideas probably won’t work unless we understand the organization’s ability to tag the content. 7. Metadata parameters: Parameters for different metadata fields. As we’re designing wireframes, let’s be smart about how much text we need to display. 8. User needs: The need for transparency to the users about some of the underlying structures. How much do users care about content type? Help me distinguish administrative metadata from metadata that actually contributes to findability. 9. Users needs (2): How the content fits into user scenarios. Is this transient content (stuff just to get them just to the next step) or destination content? How will people use the content once they find it? What are you doing to align the content with requirements specified in personas or elsewhere? 10. Sample content: Finally, if you want me to put sample content in my wireframes, I’m totally game. Just give me the sample content. via Dan Brown, Letter to a Content Strategist « Greenonions.

08.24.10 | Content Strategy, Interaction Design, Organizational Effectiveness

As financial institutions shift to a customer centric focus, the importance of data and information in an organization has become more significant (Knox, 2000). Companies need to ensure that they are able to respond to the needs of the customers by delivering products and services that reflect the customer’s situation. This is only achieved by beginning with information that is accurate. Organizations can develop the best products and services, but if customer information is inaccurate, incomplete or worse still multiple versions of a particular customer’s details exist, their ability to respond decreases dramatically and unnecessary rework is required.
via Robert Hillard and Sean McClowry, Information Theory, Management Strategy & Data Governance - Economic Value of Information - MIKE2.0.

08.11.10 | Business Strategy, Organizational Effectiveness, Theory & Practice

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07.26.10 | Editorial & Programming, Industry Shift, Organizational Effectiveness


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06.04.10 | Business Strategy, Organizational Effectiveness, Theory & Practice


  • Few organization claim they have 80 percent of or better success with employees finding what they need through search

  • That is 80 percent success rate

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  • A sample organization with 500 searches per day has 100 failures

  • An average knowledge worker spends 16% of their time searching

  • 16% of a 40 hour work week is 1.25 hours spent searching

  • 20% (spent with unsuccessful searches) of 1.25 hours a week is 15 minutes of inefficient productivity

  • At an average salary of $60,000 per year that leads to $375 per person of inefficient productivity

  • Now take that $375 per knowledge worker and multiply it by how many knowledge workers you have in an organization and the costs mount quickly

  • An organization with 4,500 knowledge workers is looking at a inefficiency cost of $1,687,500 per year.

  • Now keep in mind your knowledge workers are you most efficient at search

  • Many organizations as a whole are running at 40% to 70% success rate for search


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05.27.10 | Content Management, Organizational Effectiveness, Search, Theory & Practice

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03.26.10 | Editorial & Programming, Organizational Effectiveness, Resources, Theory & Practice

Keflex 250mg capsules, We know, for example, that publishing is a genuinely complex task that requires vast quantities of invisible labor. We also know that the things we’ve learned to do as publishers of books and especially of magazines and newspapers can help our clients do a much better job of communicating with their readers, cephalexin 500 mg for dogs. Keflex capsules 500mg, Things like:


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03.18.10 | Content Strategy, Editorial & Programming, Organizational Effectiveness, Theory & Practice

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03.17.10 | Editorial & Programming, Industry Shift, Organizational Effectiveness, Resources, Theory & Practice

 

Keflex 500 mg side effects, But once we’ve witnessed content strategy’s effectiveness at the project level, it’s time to take several steps back and examine our organizations. Because content strategy can’t be truly effective over the long term without an internal editorial infrastructure to support it, pen vee k 250 mg. Keflex 750 mg dosage, And that means widespread organizational change.

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03.11.10 | Content Strategy, Organizational Effectiveness

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03.05.10 | Editorial & Programming, Organizational Effectiveness, Resources, Theory & Practice

 

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02.04.10 | Editorial & Programming, Organizational Effectiveness, Theory & Practice

Organizational Effectiveness

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