Notes on Content

Industry Shift

A running report on must-read news, analysis and resources from the content industry. Updated frequently. »


gQouk Old vs. New

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Old vs. New

12.14.09 | Industry Shift

Link from Yahoo breaks traffic records at New York Times » Nieman Journalism Lab.

12.14.09 | Industry Shift

Current TV’s retrenchment shows the difficulty of grafting the freewheeling culture and sensibilities that have thrived over the Internet onto established mediums like television, where viewers often expect slickly produced programs and big-name personalities.

via Current TV to shift from video format — latimes.com.

11.25.09 | Editorial & Programming, Industry Shift, Platforms & Channels, Products & Services

 

By next summer, according to founder and CEO Richard Rosenblatt, Demand will be publishing 1 million items a month, the equivalent of four English-language Wikipedias a year. Demand is already one of the largest suppliers of content to YouTube, where its 170,000 videos make up more than twice the content of CBS, the Associated Press, Al Jazeera English, Universal Music Group, CollegeHumor, and Soulja Boy combined.

via Dan Roth, The Answer Factory: Fast, Disposable, and Profitable as Hell | Magazine.

11.20.09 | Agencies, Business Strategy, Custom & Branded Content, Editorial & Programming, Industry Shift

It’s possible, however, that the Internet content idea was clever, even if the execution was terrible. [....] Yahoo’s new strategy hinges on a basic premise that many have figured out, but some still don’t get: The Internet demands a unique approach to content creation. You can’t just pick up a newspaper or television and plug it into an Ethernet jack.

via Tom Krazit, Yahoo betting on content biz revival | Relevant Results – CNET News.

11.11.09 | Industry Shift

 

Curation is the new aggregation.

via Steven Meyers, Poynter Online – Top Stories.

10.27.09 | Editorial & Programming, Industry Shift

 

“They are going up against an industry whose print business lies in financial ruins, that is getting ready to drive away its internet readers with pay walls, and indulging in delusions that some form of DRM wrapper will let it start charging for goods that are no longer scarce.”

Tim Oren, Inside Word: Some Advice For Yahoo And AOL As They Double Down On The News Business | paidContent.

10.23.09 | Editorial & Programming, Industry Shift

“An individual content item on the web, without a package, has marginal value approaching zero — and attempting to charge for an individual item of content is unlikely to change that. What you CAN charge for is the package. Media companies need to be doing what Google is doing — experimenting with new ways to package content, which in a digital-media world means new UIs and new ways to aggregate.”

Scott Karp, Inside Word: For Media Companies, The ‘Package’ Is More Important Than The Contents | paidContent.

10.21.09 | Business Strategy, Industry Shift, Theory & Practice

18pandora 1000 The Content Strategy of Pandora

The Song Decoders at Pandora, by Rob Walker.

The Content Strategy of Pandora

10.19.09 | Content Strategy, Industry Shift, Products & Services

 

“Whoever defines the interface wins.”

via The Time Inc./Condé Supergroup Conundrum – Bill Mickey – Blogs emedia and Technology @ FolioMag.com.

See more here:

Traditional publishers — concerned that Apple’s anticipated tablet computer could affect their business the way the iPod disempowered music publishers — are discussing possible strategies, including an industry-wide digital storefront where tablet users could buy digital issues or subscriptions without going through iTunes or the App Store.

via Apple Tablet: Magazine Industry Eyes ITunes for Print – Advertising Age – MediaWorks.

Earlier this year, Time Inc. CEO Ann Moore tasked her lieutenant John Squires with figuring out how to put the digital “genie back in the bottle”. Here’s part of his answer: A Hulu for magazines.

via Publishers Like Time Inc.’s “Hulu For Magazines” Pitch. What Will Apple and Amazon Say? | Peter Kafka | MediaMemo | AllThingsD.

10.14.09 | Business Strategy, Industry Shift, Products & Services, Theory & Practice

Even news-aggregator Web sites, like Tina Brown’s Daily Beast, promote themselves as cultural curators.

“The Daily Beast doesn’t aggregate,” Ms. Brown says in a statement on the site. “It sifts, sorts, and curates. We’re as much about what’s not there as what is.”

In fact, curatorship of photos culled from Flickr pages, or of knitted scarves on Etsy, can be an artistic pursuit in itself, said Virginia Postrel, a cultural critic and the author of “The Substance of Style.”

“Because there are more things to put together,” she said, “the juxtapositions become a big part of the interesting experience of those things. It is a creative activity in itself.”

The Word ‘Curate’ No Longer Belongs to the Museum Crowd – NYTimes.com.

10.13.09 | Editorial & Programming, Industry Shift

 

Mindful of what happened to the music industry at a similar transitional juncture, book publishers are about to discover whether their industry is different enough to be spared a similarly dismal fate.

via Digital Domain – Will Piracy Become a Problem for E-Books? – NYTimes.com.

10.13.09 | Industry Shift, Products & Services

Industry Shift

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